Tedia Establishes China Representative Office

Tedia Establishes China Representative Office

Tedia is pleased to announce the formation of a new international office, located in Shanghai. Expanding Tedia’s marketing presence in mainland China, one of Tedia’s largest single markets, has been part of Tedia’s management strategy for several years. To date, the corporate structure of the office has been established, physical office space has been leased, and Richard Zhang has been hired as Asia Sales Manager to head the office.

The new representative office will allow Tedia to work jointly with Shanghai Weston, Tedia’s exclusive distributor in China, and with Weston’s resellers and end users to build the Tedia brand throughout China. The office will emphasize high purity solvent market research, product development and promotional activities through customer visits, user surveys and focus groups, industry trade shows, and regional and local marketing campaigns.

Tedia Company (Shanghai) Representative Office is located at:

The One Center at ONE Lujiazui
Level 22 No 68 Middle Yin Cheng Road
Shanghai 200120 

It is strategically located in Lujiazui Central Park in Shanghai’s Pudong financial district, very close to the Oriental Pearl Television Tower. In addition to office space, it includes conference rooms, training rooms, and casual meeting spaces overlooking the Huangpu River.

Heading the Representative Office is Richard Zhang, Asia Sales Manager. Richard joined Tedia in June with 11 years of sales and technical support experience in the laboratory supply market in China. Most recently, he worked for five years with Agilent as a key account manager for Agilent’s China HPLC column and supplies business. In addition to his extensive laboratory supply experience, Richard also has hands-on analytical laboratory experience. He holds a BS in Polymer Science and Engineering from Zhejiang University, China, and lives in Shanghai.

In addition to his responsibilities in mainland China, Richard will work closely with Tedia distributors throughout Asia on sales, marketing and market research, and product development, as well as helping customers connect with Tedia’s Product Information or QC departments for technical support issues.

Richard can be contacted directly at the Representative Office:

+86.21.61946658 (office)

+86.136.01761200 (mobile)

+86.21.61946758 (fax)

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Tedia looks forward to continuing our long history of quality, service and value in the worldwide high purity solvent market. Please feel free to contact Richard or Chris Dendy, Director of Sales & Marketing, with any additional questions.